Frederick & Froberg Design Offices is very pleased to announce the unveiling of our sports industry focused studio. Fanbrandz is a branding and design consultancy that partners with national sports leagues and professional team franchises for special identity development projects. Recent work includes special event branding programs for the World Series, MLB and NHL All-Star Games, and NHL Winter Classics. Their team rebranding and uniform designs for "the majors" can be seen on franchises coast to coast. In addition to branding projects, Fanbrandz also creates proprietary cloud-based asset management platforms for the leagues. Visit us at Fanbrandz.com and connect with us on Facebook and Twitter.
Fanbrandz, Building Brand that Connects with Fans.
Disney and Major League Baseball are combining for a cross-licensing deal that will mix the marks of two of the biggest names in sports and entertainment merchandising. The retail licensing program is one MLB has pursued for a decade and expands the business relationship between the two companies, giving MLB ties to Disney’s youth marketing empire, while global merchandise king Disney gets distribution within MLB’s established channels for licensed sports products.